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Spring Workshop

WEDNESDAY, APRIL 23, 2025

LOCATION: Fluno Center

601 University Avenue, Madison, WI 53715

ATTENDANCE OPTIONS & COST:

FULL DAY:
$129 members; $149 non-members

VIRTUAL OPTION
$115 members; $135 non-members

AM session only, 9-11 am:
$60/$70 (does not include lunch)

PM session only, 11:30-4:
$75/$85 (includes lunch/speaker)

LODGING:

Available at the Fluno Center, Tuesday, April 22 – $180

All reservations include hot breakfast buffet. Guestrooms are complete with Keurig Coffee Makers, refrigerators, and complimentary high speed internet. Additional policies, pricing, and information regarding lodging can be found on the Fluno website.

Contact: Guest can make reservations by calling toll free +1-877-773-5866 or local +1-608-441-7117 or concierge@fluno.com


Thank you business partners for making WSPRA professional development events possible!

AGENDA

Tuesday evening   Reception: For those who arrive Wednesday evening, WSPRA will host a reception – location & time TBD
Sponsored by Captivate Media, JSD Inc, and Social News Desk
     
8-9:00 AM   Registration, Continental Breakfast
     
9:15-11:00 AM   Leveraging AI for Effective School Communications
Presenters:
  • Eric Benedict, Technical Services - Instructional Technology User Manager, Madison Metropolitan School District
  • Frank Deveraux, Digital Learning & Emerging Technology Consultant, CESA 2

Join us for an engaging session exploring how the use of artificial intelligence (AI) can transform your school's communication efforts.

This session will examine some of the ethical concerns surrounding the use of this powerful tool, and then dive into prompting strategies and resources to improve outreach outcomes.

Participants will get a chance to use AI to craft compelling newsletters, generate engaging social media posts, and send targeted messages tailored to specific audiences.

     
11:00-11:30 AM   Break
     
11:30-1:00 PM  

Lunch & Speaker:

An Effort to Simplify School Finance
Jack Stoskoff, Retired Assistant Superintendent DC Everest School District

With school finance being such a complex puzzle - it becomes difficult to clearly communicate to the public how funding, budgeting, and school tax levies mixes with enrollment, three year rolling averages, grants, categorical aids, fund accounting and much, much more!  This presentation will provide an overview of school finance followed by some suggestions on how to communicate the complexities in an understandable way.

     
1:00-3:30 PM  

Practical Tips & Actions to Incorporate Digital Accessibility

Presenters: 

  • Lisa Gutknecht | 4Schools Director, CESA 6 | lgutknecht@cesa6.org
  • Derek Burlingame | 4Schools Senior Technical Support & Business Analyst, CESA 6
  • Kari Moon | 4Schools Account Specialist, CESA 6
  • Amber Schroeder | Front End Web Developer, CESA 6
  • TBD Guest Speakers

The Americans with Disabilities Act (ADA) Title II update in April of 2024 directly affects your website and all electronic communications. There are many things that go into making your website and electronic communications accessible for all of your students, guardians, and community members. We will cover practical tips on how you can find and fix common issues to ensure that your content meets your end users’ needs. We will also explore common issues cited in the Office of Civil Rights (OCR) audits experienced by Wisconsin public school districts in 2023-2024.

     
3:30-4:00 PM  

Continue the conversation with WSPRA members

Stay for a bit more to network and discuss the topics from today. [take a walk to the Memorial Union or hang out at the Fluno Center or Concourse Hotel lobby/bar, depending on weather and availability]

PREVIOUS WORKSHOPS

2024 Spring Workshop
Crafting Compelling Connections
KI Center, Green Bay

 

2023 Spring Workshop
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