Universal accreditation in public relations (APR) is a voluntary certification program for public relations professionals. Internationally recognized and supported by participating organizations, it seeks to improve the practice of public relations and integrates timeless communication principles with contemporary strategies and tactics. The process of earning your APR takes your skills to the next level by exposing you to today's cutting-edge strategies and practices, assessing your skills to identify strengths and opportunities for growth and demonstrating your personal and professional commitment to excellence.  

If you are interested in talking with a WSPRA member who has completed their APR certification, email wsprapresident@gmail.com. NSPRA has a wide breadth of resources available wherever you are in the process.