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At WSPRA, our commitment is to offer our members opportunities for professional growth and development. We recognize that in a rapidly evolving landscape, staying at the forefront of school communication trends and enhancing one's skill set is essential for success. As such, we will continue striving to provide valuable professional development experiences that empower our members to excel in their careers, given our current resources.

There are a few ways to stay current with WSPRA professional development events:

  • View and/or download the Calendar of Events document below (updated as sessions are confirmed).
  • Integrate the WSPRA Google calendar into your own Google calendar.
  • View “Upcoming Events” and the WSPRA calendar on the homepage.

Professional Development Committee

The WSPRA Professional Development Committee serves in an advisory capacity to the WSPRA Executive Director and Executive Board to determine focus, content and structure of statewide and regional professional development activities sponsored by WSPRA (conferences, webinars, etc.). 

Thank you to the following who serve on the 2024-25 Committee:  

  • Debbie Brewster, Executive Director, WSPRA (Chair)
  • Kate Brown,  Director of Communications and Marketing, Waterford Union High School
  • Jodi R Fiedler, Internal Communications Officer, Madison Metropolitan Area School District
  • Courtney Krueger, Communications & Marketing Consultant, CESA 6
  • Jonalee Kuhn, Communication Manager,  Racine Unified School District
  • Mitchell Lilly,  Executive Director of Marketing & Communications, CESA 2
  • Kathy Williams, School & Community Relations Coordinator, DeForest Area School District

Key aspects of our approach to providing valuable professional development include:2024-25 events

  • Relevance and Timeliness: We understand that the needs of professionals change over time. That's why we continually assess the latest trends and challenges in our field to ensure our offerings remain relevant and timely.
  • Diverse Learning Opportunities: People have different learning preferences. To cater to these varied needs, we offer a range of learning opportunities, including webinars, conferences, and networking events. This enables our members to choose from a variety of formats that best suit their learning style.
  • Expert-Led Content: We will do our best to seek out experts and thought leaders who bring real-world insights to the table. This incudes our existing WSPRA members as well as those across the U. S. 
  • Interactive Engagement: We believe that active participation enhances learning. We encourage interaction, discussions, case studies, and hands-on exercises, allowing our members to apply theoretical concepts to practical scenarios.
  • Networking and Collaboration: The power of a professional community cannot be overstated. Through our events, members have the opportunity to connect with peers, mentors, and potential collaborators. These relationships often lead to valuable insights and career growth.
  • Continuous Learning: Learning is a lifelong endeavor. Our commitment doesn't end after a single event. We provide resources, follow-up opportunities, and ongoing support to ensure that our members continue to grow and evolve over time.
  • Feedback-Driven Improvement: We value the opinions of our members. Feedback from our events helps us refine and improve our offerings, ensuring that we consistently meet and exceed expectations.

At WSPRA, we're not just an organization; we're a community of professionals dedicated to mutual growth and advancement. Our commitment to providing valuable professional development opportunities is a reflection of our dedication to our members' success. Join us in this journey of continuous learning and excellence. Your growth is our priority!

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Click here to view WSPRA 2024 25 Events.