Skip to main content
  1. Professional Development
  2. Webinars

Webinars

Learn from the convenience of your office!

We are thrilled to expand webinar offerings to our members in 2024-25 based on the insights gathered from our recent member survey. 

2024-25 Webinars: New webinar just added in May!

April 15, 2025   |  12 noon-1 pm

Elevating Internal Communications for School Success

Join us for an engaging webinar that unites school communications professionals across private business, higher education, and public K-12 sectors. Together, we'll explore effective internal communication strategies, sharing insights and experiences to enhance outreach and engagement. Planned discussion topics include:

  • Scope and audience targeting
  • Common and emerging challenges and solutions
  • Practical strategies and tools for improvement, featuring real-world case studies

Presenters:

  • Kali Thiel, Director of University Communication at Concordia University
  • Susan Schoenberger is the Director of Corporate Communications at Schneider
  • Kitty Goyette, Communications Director, Greendale School District

Cost: 
$0, WSPRA members
$30, non-WSPRA members

REGISTER

  

May 20  |  12-1 pm

Calling All Education Superheroes: What is Each Leader’s Family Engagement Superpower?

Studies show family engagement powerfully predicts student success. As WI schools start a new year, how can you strengthen these connections? Join our webinar to align strategies and streamline tools. Every district role – from coaches to CTOs to communications directors – is vital for a vibrant community in WI schools. We'll explore how to collaborate, boosting family connections and student achievement. Discover practical ways to leverage your role to improve family partnerships this year in our state. Walk away with actionable strategies to support engagement and meet your district’s goals.

Hosted and presented by ParentSquare, with Kate Brown, Director of Marketing and Communications at Waterford Union High School

Cost: 
$0, WSPRA members
$30, non-WSPRA members

REGISTER

 

  

 

 

PREVIOUS WEBINARS:

  • Crisis Preparation: Navigating Before, During & After, Rick Kaufman, APR | Executive Director of Community Relations & Emergency Management, Bloomington (MN) Public Schoolsnd and Aubree Hanks, Resource Development and Public Relations Coordinator, Mount Horeb Area School District, March 12, 2025

  • Setting Expectations: The Three Modes of Service, Jeff Nash, President, American Association of School Customer Service (AASCS), February 27, 2025

  • Build trust within your community to improve the chance that your future bond or levy passes, Brian Epperson, CEO & Co-Founder of Target River, January 9, 2025

  • Demystifying School Finance: How Communicators Can Effectively Explain Budgets/School Finance to the Public, Panel: Jason Demerathm, Brian Nicol, Jim Strick (October 24, 2024)

  • Strategies for a Successful Operational & Capital Referendums, Panel: Sarah O'Donnell, Phill Klamm, Jennifer Ames, Stacy Tapp (September 24, 2024)

  • Strategies for a Successful Operational Referendum Campaign, Panel: Jennifer West, Katy Byrnes Kaiser, Maria Campbell, Tom Wermuth (February 8, 2024)

  • Building a Team of Social Media Content Creators, Dr. Jill Johnson (January 31, 2024)

  • ChatGPT Central Perk: Making FRIENDS with AI, Rebecca Bultsma, Communications Officer, Westwind School Division, Alberta, Canada (September 19, 2023)